Vice President, Integrated Business Communications
Adam Baumgartner joined Wells in February of 2003 as an Associate Brand Manager, and has held a variety of progressively growing marketing, sales, and communications leadership positions during his career of over 20 years at the company.After recently serving in different roles during the past 10 years as Vice President of Marketing, Vice President of Retail Sales, and Vice President of Demand Operations, Adam transitioned into his current role in early 2023 where leads the overall communications strategy for the organization. Adam and his team have responsibility for both internal and external communications, legislative and industry affairs, and are charged with strengthening and sustaining Wells’ corporate reputation.
Prior to Wells, Adam worked as a Brand and Innovation Manager for The Foreign Candy Company, leading marketing and innovation strategies for the retail and foodservice channels. He began his career with Terra Industries after graduating with degrees in Marketing and Economics from Morningside College in Sioux City, IA.
After growing up in Minnesota, Adam and his family have been proud residents of The Ice Cream Capital of the World in LeMars, IA, for over 20 years.
Adam’s favorite Wells product is Blue Bunny Peanut Butter Party.